Here’s a very helpful article from Joanna Penn’s thecreativepenn.com on how Wired For War does all the right things to attract readers.   I find this piece both inspirational and pratical: I constantly need to remind myself that the days of sending advance reading copies to magazines and newspapers and hoping for a review are over!  There are better and more effective ways to get the word about your releases.

I’ll give more thought to video and audio marketing…  definitely.

Tags: Creative Penn, Joanna Penn, publishing, viral marketing

This entry was posted on Friday, August 14th, 2009 at 12:15 pm and is filed under news. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.